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A vanRaam bike is personal. Not only in the way you ride, but also in the look of your bike. Colour plays an important part in this. Will you choose a bold shade, a subtle colour or something in between? With the vanRaam colour palette, you can give your bike a look that suits you.
vanRaam is a colourful brand. When we introduced our new logo and corporate identity in 2025, we also wanted to create a more consistent look across our bikes.
That doesn’t mean you have less choice. The colours, stickers and graphic elements are better coordinated, so every vanRaam bike looks great as a whole, whatever colour you choose.
The vanRaam colour palette consists of 30 carefully selected colours. They are matched to vanRaam bikes and to the people who ride them. The colours stand out, while remaining pleasant and timeless to look at. So you can choose a bike you’ll enjoy riding and that really feels like your own.
vanRaam product manager
vanRaam worked with colour expert Anna ter Haar to develop the new colour palette. She started with vanRaam’s history. Colours such as ocean blue, red and orange have been strongly associated with the brand for many years. We wanted to retain that recognition.
At the same time, we looked at which colours were less effective. We also considered the bikes themselves. The frame of a vanRaam bike is larger and more visible than that of a standard bike. This means colour has more influence on the bike’s appearance.
The colours therefore needed to be bold enough for the larger frame, without looking heavy or solid. The stickers and graphic elements were also reviewed. By better coordinating the colours, shapes and positions, we have created a calm and refined look. Step by step, this led to a palette that suits the bikes, vanRaam and, above all, the people who ride them.
Colour expert
The new vanRaam colour palette consists of 30 carefully selected colours. Some have been developed especially for vanRaam. The colours are bright and rich, while also working beautifully with the bikes’ larger frames.
You can choose from various shades of orange, red, green and blue, as well as light and dark colours. There’s always a colour to suit your taste and the look you’re after.
Every vanRaam bike has a standard colour from the vanRaam colour palette. This colour is matched to the model. Some bikes are also available with an optional accent colour that suits the model. Would you prefer a different colour? You can also choose a colour of your choice.
Colours always look different on screen from how they look in real life. Would you like to see your favourite colour in person? You can view the vanRaam colour palette at a dealer near you. Find one using our dealer locator.
A vanRaam bike is personal. Not just in how it rides, but also in how it looks. Colour is the first thing people notice, and it makes a bike unique, recognisable and truly yours. The vanRaam colour palette makes that choice easier. In this article, discover the standard colours of your favourite vanRaam bike.
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