Van Raam in magazine as ambassador of Bergh in het Zadel

Van Raam is Ambassador van Bergh in het Zadel for the Cancerfoundation​. The main goal of the Bergh in het Zadel Foundation is to raise money for the battle against cancer. In the special anniversary edition of the Ambassador Magazine Ronald Ruesink, commercial director of Van Raam, tells more about Van Raam in an interview.

Interview with Ronald Ruesink

Mirjam Lems visited Van Raam and interviewed commercial director Ronald Ruesink for the Ambassador Magazine. In the article Mirjam writes about the development of Van Raam, more about innovation, about her tour of the building, the Edwin van der Sar Foundation and about the personal contact at Van Raam.

Below are some highlights from the article.

Personal contact

Van Raam delivers bicycles all over the world, but values personal contact. Ronald says during the interview: "In Japan people cycle a lot, so we deliver a lot of bicycles there. But in countries like Italy and Spain, until recently, hardly any people cycled and that is slowly changing. These are interesting developments for us. We are doing well online, but have nevertheless decided to visit dealers in person. I am currently planning for visits in Germany. This personal contact is appreciated, a face with the company you do business with makes everything a lot easier".

Innovation

Innovation is also very important to Van Raam. For example, Van Raam has its own innovation hub, called Innovar, together with two other companies in Varsseveld. The students of this innovation hub work on their internship or graduation project at Van Raam and thus ensure that Van Raam continues to innovate. The smart and sustainable building, innovative production process, Smart Industry and Smart Working contribute to the innovative character of Van Raam.  You can read more about the innovation at Van Raam on the innovation page.