The photo taken of Marjolein Boezel for the interview with Boost.
Marjolein Boezel and social innovation at Van Raam
The boost website features an interview with Marjolein Boezel (Financial/HRM director at Van Raam) in which the social innovation at Van Raam is discussed.
Innovation at Van Raam
Marjolein Boezel explains that Van Raam has been involved in social innovation since the beginning, but that the name did not yet exist. Because Van Raam grew fast and is still growing, it soon became clear that not everything could be done on its own. For this reason the work processes are examined to see what could be done in a smarter way and how knowledge could be kept up to date. This still applies nowadays, and a lot of attention is given to this. When employees gain knowledge, are enthusiastic and enjoy their work, they will motivate their colleagues as well.
In order to achieve this, the types of work that were repetitive, presented little challenge and could be automated were identified. By automating those tasks, the employee has more time for other more interesting tasks, and he has the opportunity to learn. Despite the automation that has taken place within Van Raam, personal contact also remains very important. Among other things, we look at what every employee needs in order to grow. Marjolein often says that every employee at Van Raam is an ambassador, even a departing one. If you do everything with that in mind, you’re on the right path. In this way, Van Raam has motivated employees, to work every day to make the best special needs bicycles. Read the entire interview with Marjolein on the website of Boost (in Dutch).
At Van Raam, the processes and products are continuously renewed. Read more on the innovation page by clicking on the button.