van raam enters into a strategic partnership with armira for further international growth


Van Raam announces strategic partnership with Armira for further international growth

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Van Raam
van raam enters into a strategic partnership with armira for further international growth

Varsseveld, July 10, 2023 - Promoting international growth and ensuring the future and long-term vision of Van Raam is of the utmost priority for the Boezel and Ruesink entrepreneurial family. In close collaboration with Armira, the shareholders of Van Raam (Marjolein Boezel, her brother Jan-Willem Boezel, as well as their brother-in-law Ronald Ruesink) are creating optimal conditions to consistently continue the exceptionally positive development of recent years.

Van Raam and Armira: A strategic partnership for further growth

Van Raam, based in Varsseveld, the Netherlands, is one of the world's leading companies in the field of special needs bikes. To further support the planned international growth, the shareholders have decided to include investment holding Armira from Munich as a new shareholder in the group of companies. This step is a logical continuation of the growth strategy that Van Raam has pursued so far.

A secure future for employees

"Through the collaboration with Armira, we have created a secure future for the employees of Van Raam at our various locations," explains Ronald Ruesink, Commercial Director at Van Raam. "Now, we are writing the next chapter in Van Raam's success story. With Armira, we have a highly experienced and respected partner by our side. We look forward to shaping the future of Van Raam together with Armira."

Shared values and expertise as the foundation of the partnership

Behind Armira are numerous entrepreneurs and entrepreneurial families who, like the shareholders of Van Raam, represent the same entrepreneurial values. Armira invests in leading medium-sized family and technology companies. In addition to long-term orientation and reliability, Armira also brings significant international expertise.

van raam enters into a strategic partnership with armira for further international growth
From left to right: Marjolein Boezel, Ronald Ruesink, and Jan-Willem Boezel

A promising step towards the future

"With Armira, we have found a partner who, thanks to an extensive entrepreneurial network and significant experience in guiding growth companies, can support us excellently in further national and international expansion," says Ronald Ruesink. "Moreover, our shared values such as trust, sustainability, responsibility, and reliability have played an important role in the decision to choose Armira."

Van Raam on screen

Want to learn more about Van Raam? Watch our company video and see from start to finish how our bicycles are made. Also, check out the documentary about Van Raam and discover more than just the story of Van Raam.

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